Getting Started¶

Two steps: generate a Bing Webmaster API key, add it to your AI tool config.

Step 1: Generate a Bing Webmaster API Key¶

Sign in to Bing Webmaster Tools (any Microsoft, Google, or Facebook account works).
Add and verify the site(s) you want to query, if you haven't already.
Click Settings (top right) → API Access.
If this is your first time, read and accept the terms, then click API Key.
Click Generate API Key.

One key per user, not per site

Bing issues one API key per account. It grants access to every site already verified under that account -- you don't need a separate key per site.

Keep it secret

Don't share your API key with any third party. If it's ever compromised, delete it and generate a new one from the same API Access page.

Step 2 (Optional): Get an IndexNow Key¶

The bonus submit_url_indexnow tool uses a different credential -- an arbitrary IndexNow key, not your Bing Webmaster API key. If you want instant (re)indexing pings in addition to the classic submission tools:

Generate any key string yourself (a random hex/GUID string works) or use Bing's IndexNow key generator.
Host it as a text file at your site root: https://yoursite.com/<key>.txt, containing just the key string.

This step is entirely optional -- every other tool works without it.

Step 3: Configure Your AI Tool¶

Add the server to your AI tool's MCP configuration. See Setup by Tool for tool-specific instructions.

The minimal config pattern (replace the path with your actual binary location):

{
  "mcpServers": {
    "bing-webmaster": {
      "command": "/path/to/bwt-mcp-go-linux-amd64",
      "env": {
        "BING_WEBMASTER_API_KEY": "your-api-key-here"
      }
    }
  }
}

Add BING_INDEXNOW_KEY alongside it if you generated one in Step 2.

Next Steps¶

MCP Tools Reference -- full parameter documentation for all 55 tools
Configuration -- credential resolution order and all configuration options
Setup by Tool -- exact config snippets for Claude, Cursor, VS Code, Visual Studio