Why Sponsor Dev Leader Weekly?

Dev Leader Weekly has over 1000 software engineers who read it weekly. While programming content is shared in C#, many of the readers are present for the general software engineering perspective that I offer as a Principal Software Engineering Manager at Microsoft.

Some stats:

  • Subscribers: 1400+
  • Growth: 500+ subscribers per month
  • # of Issues: 25+
  • Open Rate: 48%+
  • Click Rate: 5-10% (Format experiments to increase this)
  • Demographic: Aspiring Software Engineers, Junior Software Engineers, Senior/Principal/Staff Software Engineers, Engineering Managers, Mobile Developers, Web Developers, Engineering Managers, Tech Content Creators
I cross-promote my newsletter across the following social channels:
  • YouTube (~2600 subscribers)
  • LinkedIn (~5100 followers)
  • Instagram (~3300 followers)
  • Facebook (~500 followers)
  • Mastodon
  • Pinterest
  • Threads (~550+ followers)
  • TikTok (~700+ followers)
  • Tumblr
  • Twitter

I drive traffic to my site, which prominently shows newsletter subscription pathways, from additional sources such as:

  • Coding Forums
  • Medium
  • Dev.To
  • Hackernoon
  • Hashnode
  • Quora

Shared Sponsorship

$ 100
  • 1 of 2 (max) sponsors per issue
  • Sponsorship will remain present indefinitely in newsletter archive
  • 1-3 sentences, no graphics
  • Up to 2 links pers sponsorship
Best Value

Exclusive Sponsorship

$ 150
  • Exclusive sponsorship for the issue
  • Sponsorship will remain present indefinitely in newsletter archive
  • 1-3 sentences
  • Media for logo
  • Up to 2 links pers sponsorship

Sponsored Content

$ 300
  • Everything from "Exclusive Sponsorship" package
  • Write a custom article* on dotnet, C#, or general software engineering **